Both sites have been awarded the Dalbar Seal of Recognition with ratings of "Excellent."
DALBAR's WebMonitor program continuously analyzes financial services websites to evaluate their effectiveness in maximizing their online presence by incorporating content and functionality in a consistent, appealing, and user-friendly manner. DALBAR regularly publishes key findings of competitive intelligence and benchmarking data, spotlighting notable trends, best practices, and industry leaders.
Each quarter, DALBAR identifies and recognizes industry-leading websites by presenting a DALBAR Seal to those that achieve the ranking of "Excellent" or "Very Good." The Seal is awarded to web sites that implement features and content to best meet the needs of customers and to improve their competitive standing in the industry.
In 2009, this site was recognized with the Web Marketing Association's "Best Insurance Website" Award.
Now in its 12th year, the WebAwards is the premier annual website award competition that names the best Web sites in 96 industries while setting the standard of excellence for all website development.
The Web Marketing Association was founded in 1997 to help set a high standard for Internet marketing and development of the best websites on the World Wide Web. Staffed by volunteers, this organization is made up of Internet marketing, online advertising, PR, and top web site design professionals who share an interest in improving the quality of online advertising, internet marketing, and website promotion.