Media Contacts:

Marcia Tierney
212-314-3731
marcia.tierney@axa-financial.com

Equitable Distributors Becomes AXA Distributors

New York, NY - Equitable Dist?? ributors, Inc. (EDI) - a wholly-owned subsidiary of AXA Financial, Inc. - has become AXA Distributors, LLC. The announcement was made by Alex MacGillivray, president of AXA Distributors.

The AXA brand is a significant component of the growth strategies supporting the development of AXA Financial into a leading, fully integrated financial services company. The AXA Distributors brand more accurately reflects international ties and the company’s diversified financial services products and capabilities.

"The power of the AXA brand will be a great benefit to us in the financial services market and provide a clear identification with our parent company, AXA Financial," stated Mr. MacGillivray. "This re-branding communicates more precisely who we are, the depth of our capabilities and reinforces our competitive advantage."

AXA Distributors is a wholesale broker-dealer and general agent which distributes annuities and life insurance products of The Equitable Life Assurance Society of the U.S. and AXA Premier Funds to wirehouses, broker/dealers, financial planners, and banks.

AXA Financial, Inc., with approximately $483 billion in assets under management as of December 31, 2000, is one of the world's premier financial services organizations through its strong brands: The Equitable Life Assurance Society of the U.S., AXA Advisors, LLC, Alliance Capital Management L.P, Sanford C. Bernstein & Co., and its premier wholesale distribution organization, AXA Distributors, LLC. AXA Financial is a member of the global AXA Group, a worldwide leader in financial protection and wealth management. AXA’s operations are diverse geographically, with major operations in Western Europe, North America and the Asia/Pacific region. AXA had $803 billion in assets under management as of June 30, 2001 and reported revenues of approximately $74 billion for the full year 2000. The AXA ordinary share is listed and trades under the symbol AXAon the Paris Stock Exchange. The AXA American Depositary Share is also listed on the NYSE under the ticker symbol AXA.