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Marcia Tierney
AXA Financial
212-314-3731
marcia.tierney@axa-financial.com

Equitable Launches Accumulator(R) Series '04
A Variable Annuity Line-Up Designed to Help Enhance and Protect Assets

New York, N.Y. - The Equitable Life Assurance Society of the U.S. - a wholly-owned subsidiary of AXA Financial, Inc. -has redesigned its variable annuity product portfolio. The new products - Accumulator Series ’04 - have enhanced and modified features that address current economic conditions. The new series, which includes the Accumulator, Accumulator Plus, Accumulator Elite and Accumulator Select, will continue to help enhance, protect and build retirement assets. The announcement was made by Deanna Mulligan, executive vice president, Product and Market Development.

Key enhancements to the Accumulator Series ’04 include the option of five new asset allocation portfolios ranging from conservative to aggressive; a spousal protection feature for non-qualified contracts providing a death benefit upon the death of the first spouse to die and the choice of two guaranteed principal benefits. The Accumulator Series ’04 products have also adjusted the guaranteed minimum death and guaranteed minimum income benefits roll-up rate to five percent.

In addition, Accumulator Series ’04 will continue to feature automatic rebalancing and dollar cost averaging. Also, two new investment options - AXA Rosenberg VIT Value Long/Short Equity Portfolio and Van Kempen U.S. Real Estate Portfolio -- have been added to the variable investment option line-up, to help clients tailor their investment strategies to match their risk tolerance. With the addition of these two variable investment options, clients can now choose from over 45 different variable investment options.

"The enhancements to the Accumulator series provide strategies to help simplify the task of asset allocation and portfolio selection," stated Ms. Mulligan. "Clients looking to build, enhance and protect their assets will find the preservation of key Accumulator features and new investment choices and benefits attractive."

Financial products issued by The Equitable Life Assurance Society of the U.S. are distributed through AXA Network, LLC, AXA Advisors, LLC and AXA Distributors, LLC wholly-owned subsidiaries of AXA Financial, Inc. The Accumulator Series annuities are offered by prospectus only and can be obtained by calling 1-800-628-6673. The prospectus contains more complete information including charges and expenses. Please read the prospectus carefully before purchasing a product.

AXA Financial, Inc., with approximately $458 billion in assets under management as of June 30, 2003, is one of the world’s premier financial services organizations through its strong brands: The Equitable Life Assurance Society of the U.S., AXA Advisors, LLC, Alliance Capital Management, L.P., Sanford C. Bernstein & Co., and its premier wholesale distribution organization, AXA Distributors, LLC. AXA Financial is a member of the global AXA Group, a worldwide leader in financial protection and wealth management. The global AXA Group’s operations are diverse geographically, with major operations in Western Europe, North America and the Asia/Pacific region. AXA Group had $740 billion in assets under management and reported total revenues of $41 billion as of June 30, 2003. The AXA ordinary share is listed and trades under the symbol AXA on the Paris Stock Exchange. The AXA American Depositary Share is also listed on the NYSE under the ticker symbol AXA.