Media Contacts:

NEW YORK

Lisa Tibbitts
212-314-2811
lisa.tibbitts@axa-equitable.com

Discretion Winter
212-314-2968
discretion.winter@axa-equitable.com

NEW ANTI-FRAUD PROGRAMS PART OF WEB SITE RE-DESIGN

New York, N.Y. May 1, 2007 — AXA Distributors, LLC is rolling out significant enhancements to its Web site, AXAdistributors.com, in order to mitigate potential fraud. It is also offering tips to registered representatives to help them protect their clients' privacy and security, as well as their own.

"Every day brings news of companies that fail to protect their clients' information. AXA Distributors continually takes steps to make it more difficult for unauthorized parties to access accounts," said Jamie Shepherdson, President of AXA Distributors and Executive Vice President of New York-based parent company AXA Financial, Inc.

AXA Distributors is adding three major new elements to its Web site:

• The Message Center provides notices to each registered representative specifically about his book of business, including an email record of all client-related transactions.
• The Staff Access Level Mechanism allows firms to determine the types of information that individual reps may view, including client account information, policy details, and underwriting details.
• The Email Subscriptions Mechanism offers reps the ability to opt in to receive notices about product updates, money manager changes, and more.

The full roll-out will take place early this month.

Tips for Reps to Protect Privacy and Security

"We're proud of the steps that we at AXA Distributors are taking to ensure a secure online environment," said Mr. Shepherdson. "But our efforts to preserve the privacy of our wholesale producers and their clients are only half the battle. Fortunately, there are a few simple things reps can do when using our Web site to further protect the security and privacy of all parties."

Reps should consider incorporating the following steps into their Web routines:

• Whether prompted or not, change your password every 90 days.
• Do not share your ID and password unless absolutely necessary. If it is necessary, periodically review your account activity with the user to ensure that your information, and your clients' information, is safe and secure.
• If you access the AXAdistributors.com Web site, or other secure sites, from a computer that is different than the one you use regularly, be sure you have completely logged off the site. Just to be safe, you should shut down the browser before leaving the work area.
• If you do not currently use anti-virus and anti-spyware or security software on your computer, consider doing so. If you do, make sure your software is up to date.

About AXA Distributors

AXA Distributors, LLC is the wholesale distribution company of AXA Financial, Inc., a member of the global AXA Group. It is dedicated to the distribution of managed investment products and services including an innovative line of whole and variable life insurance and fixed and variable annuities to professional financial intermediaries including brokerages, banks, and independent financial planners, as well as AXA Advisors, LLC, the retail distribution company of AXA Financial. As of January 2007, AXA Distributors had more than 300 employees, servicing roughly 400 partner firms and representing in excess of 17,000 individual producers.

About AXA Equitable

AXA Equitable Life Insurance Company, New York , N.Y. , provides life insurance and annuity products and services for the financial services market, co-distributed by AXA Advisors, LLC and AXA Distributors, LLC. AXA Equitable is one of the premier U.S. organizations providing financial protection and wealth management. All guarantees are based on the claims-paying ability of AXA Equitable Life Insurance Company.

AXA Financial had approximately $795 billion in assets under management as of December 31, 2006 . AXA Financial is a member of the global AXA Group, which had $ 1.73 trillion in assets under management as of December 31, 2006 . The AXA ordinary share is listed on the Paris Stock Exchange and trades under the symbol AXA. The AXA American Depositary Share is also listed on the NYSE under the ticker symbol AXA.

AXA Equitable is a sponsor of the Variable Annuities Knowledge Center(www.variableannuityfacts.org), an online resource aimed at helping consumers understand the facts surrounding variable annuities. The Variable Annuities Knowledge Center is operated by a stand-alone non-profit organization, and it is overseen by an independent advisory board.

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